Bondstone announces and unveils its new brand

Bondstone announces and unveils its new brand
11 Apr 2024

Bondstone is today presenting its new institutional image to the market, which bears the signature of Drummer, Lift’s creative unit.
 
Originally established as an institutional brand in 2016, Bondstone now faces a greater challenge following its transformation into a Real Estate Investment Funds Management Company (SGOIC). The rebranding aims to mark this new phase in its journey, as it gears up to launch new projects and assert its presence in the international market.
 
The rebranding is intended to reinforce this change in positioning and vitality in the market. “Rock Solid” remains Bondstone’s motto, but in graphic terms the brand “has evolved from a more classic identity to a more distinctive and business-oriented brand, without losing its institutional stamp”, explains Leonor Magalhães, Bondstone’s executive marketing director, in an interview with Marketeer.
 
The establishment of Bondstone Investment Management (Real Estate Investment Funds Management Company) was a natural step in Bondstone’s growth strategy, enabling a swift expansion in the volume of assets under management in the coming years. This move also reflects our ambition to be the preferred partner for those looking to invest in Portugal’s real estate sector.
 
Read the full article here.

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